Radisson Blu Beach Resort Entering Cape Verde

Africa: A new entry in Cape Verde Islands with the signing of Radisson Blu Beach Resort Sal

Erwan Garnier, MBA

Erwan Garnier, MBA

  During the 2016 West African Property Investment Summit, Carlson Rezidor announced the signing of their very first resort on the Cape Verde islands. The Radisson Blu Beach Resort, Sal will feature 240 guest rooms and open its doors in third quarter of 2019. The Beach Resort will be operated by The Rezidor Hotel Group.

The five-star beach resort is located on Santa Maria, the number one beach location in the country. The resort will be designed by DSA Architects with a modern minimalistic design, first of its kind in Cape Verde.

The Radisson Blu Beach Resort, Sal will also offer two restaurants, four bars including a unique rooftop destination outlet, 800m2 wellness spa and an iconic swimming pool design with various pools and lounges leading onto a spectacular white sandy beach and ocean. The beach resort will also offer the largest conference center in Cape Verde Islands with more than 1,500m2 of dedicated meeting and event space.

The partner, East-West SA, is a high profile multi-hotel construction and management company established in France and Cape Verde. It is an experienced team which will ensure of a successful partnership based on trust, responsibility and delivering results

Cape Verde is an island country spanning an archipelago of 10 volcanic islands in the central Atlantic Ocean. In recent years, economic growth averages 6%, as well as major infrastructure improvements, including the construction of three international airports.

Tourism is on the rise with an increase of 295% of arrivals since 2000 and over 40 direct flights a week from Europe. Cape Verde is expected to receive more than 650,000 tourists in 2016, according to the Central Tourist Authority.

The number of tourists arriving in Cape Verde in the period from January to September 2016 increased by 12.9% year on year to 461,600, while the number of overnight stays increased 11.0% to 3.0 million, reported the National Statistics Institute (INE) of the archipelago.

Sal is the most visited island in Cape Verde and accounted for 42% of visits to Cape Verde in 2014. The Radisson Blu Beach Hotel Sal Resort is located in Santa Maria which is ranked the number one beach in Cape Verde.

The main source of tourists continued to be the UK with 20.5% of all entries, followed by Portugal with 15.2%, Germany with 10.7%, resident Cape Verdeans with 8.7% and Belgium/Netherlands with 7.3%.

Radisson Blu is the largest upper upscale hotel brand in Europe, which is the main feeding market of Cape Verde.

About Radisson Blu

Radisson Blu is one of the world’s leading hotel brands with nearly 300 hotels in operation in 69 countries and territories. Radisson Blu’s vibrant, contemporary and engaging hospitality is characterized by a unique Yes I Can! service philosophy, and all of its first class hotels offer a range of signature features that are empathetic to the challenges of modern travel, including the 100% Satisfaction Guarantee. Distinguished the world over as the brand with Hotels Designed to Say YES!, Radisson Blu offers a vivid visual celebration of leading-edge style where the delight is in the detail. Radisson Blu hotels are located in prime locations in major cities, airport gateways and leisure destinations across the world.

Radisson Blu is a part of Carlson Rezidor Hotel Group, which also includes Quorvus Collection, Radisson®, Radisson RED, Park Plaza®, Park Inn® by Radisson and Country Inns & Suites By CarlsonSM. For reservations and more information visit, www.radissonblu.com. Connect with Radisson Blu on social media: @RadissonBlu on Twitter and Instagram and facebook.com/RadissonBlu.

About Carlson Rezidor Hotel Group

Carlson Rezidor Hotel Group is one of the world’s largest and most dynamic hotel groups and includes 1,400 hotels in operation and under development with more than 220,000 rooms and a footprint spanning 115 countries and territories. The Carlson Rezidor portfolio includes a powerful set of global brands: Quorvus Collection, Radisson Blu®, Radisson®, Radisson RED, Park Plaza®, Park Inn® by Radisson and Country Inns & Suites By CarlsonSM. In most hotels, guests can benefit from Club CarlsonSM, one of the 2015 – 2016 “Top Three Hotel Rewards Programs” as ranked by U.S. News and World Report. Carlson Rezidor Hotel Group and its brands employ 90,000 people worldwide and is headquartered in Minneapolis, Minn., and Brussels, Belgium. For more information, visit www.carlsonrezidor.com and follow on Twitter @carlsonrezidor.

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